On this week's show Michael talks to Alexandra Bond Burnett. Alexandra works with entrepreneurs to create maximum impact with their brands, focusing on strengthening personal relationships. Alexandra discusses her incredible journey from working in the education sector to becoming a personal coach, via drama school, and how the tools she has gathered along the way have helped her to be a better parent. 

KEY TAKEAWAYS

• Alexandra talks about her journey. She credits her change in direction of a career to an early mid-life crisis at the age of 23, when she decided to enrol in drama school which ultimately led her to being an entrepreneur.  

• Alexandra talks about her work in helping entrepreneurs close the gap between where they are and where they want to be and how her time at drama school has given her valuable tools to achieve excellent results. 
• Alexandra talks about her experience of coaching and how this has helped her raise her child by using coaching techniques to overcome problems in place of traditional discipline. 
• Michael and Alexandra talk about what masculinity means in the modern world and how young men, especially, need to be in touch with their feelings as this will help them in later life but will also give them the tools to help their peers. 

BEST MOMENTS
“There are a billion talented people out there in every sector, but you don’t see them because they don’t show off.”
“There’s a new wave of masculinity. Which is the father that is tender to his child.”
“Be brave enough to accept what you do know, what you don’t know, what you’re good at, what you’re not good at and to be honest and open about it.”

SPONSOR
This season of the Parentpreneur Podcast is sponsored by Leadology.ai  Find out more by clicking the link below.
http://www.leadology.ai/mike

ABOUT THE PODCAST
"Welcome to the Parentpreneur Podcast, where we help fellow entrepreneurs achieve in business & balancing the demands of parenthood.
Our mission is to give actionable advice, repeatable systems & "how to's" to achieve success both as an entrepreneur and a parent.
We feature interviews with entrepreneurs who are also parents and learn what they wish they knew before embarking on their journey.
Join us as we share practical advice and insights on leveraging your resources, establishing repeatable systems, and removing obstacles to success as an entrepreneur and a parent.
Tune in for straight-talking advice - "Parentrepreneuring" - more done, less guilt."

ABOUT THE HOST
As a serial entrepreneur and investor, Michael demonstrates how to establish repeatable systems, remove obstacles, and leverage resources.
He helps people leverage their time & resources. As a parent of two young children, he offers advice for success in balancing parenthood and entrepreneurship.
Michael's expertise has helped numerous SMEs and investors achieve their goals. His proven strategies and sought-after guidance enable clients to identify weaknesses and utilise strengths to help fellow Parentrepreneurs.
"Connecting People has Real Value."

ABOUT THE GUEST
Alexandra works with leaders, founders and executives on developing a powerful and authentic personal branding strategy, coaching them to share their message confidently and fluently so they can feel confident, open the right doors and attract and retain the best talent.
Her clients are worldwide, and she works one-to-one or with leadership teams.
Alongside that, she hosts the Ambition to Impact podcast which features some incredible leadership interviews with leaders from high-growth companies to global FTSE 250 looking at their failures, most impactful lessons and greater ambitions for the future.
She lives in East Sussex, with a son, husband and two dogs and has a dependence on tabasco and open water swimming.