Traceability means change—and could also offer greater profitability for beef producers. Drovers Editorial Director Greg Henderson explains how traceability benefits consumers and beef producers. Millennial Meat Eater Brittany shares her guilty food pleasures (hint: think bacon and ice cream) and serves up her top meal prep tips. And Brandi Buzzard shares why ag needs to stop “educating consumers” and start making connections with grocery shoppers.