On this episode of Our American Stories, when Walter Isaacson began working on his biography of Steve Jobs, he quickly saw that Jobs approached Apple with a different kind of discipline. He believed a product should be built with care from start to finish, even if the customer would never see it.

Walter Isaacson shares how that mindset shaped Apple’s growth, from its early days with Steve Wozniak to its place today under CEO Tim Cook. We'd like to thank the U.S. Library of Congress for allowing us access to this audio.

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