David Klein: The Man Who Invented Jelly Belly (and Lost It All)

 

On this episode of Our American Stories, David Klein loved candy so much that he studied candy bars as a kid, sold popcorn out of the back of his car, and eventually walked away from a career in law to make sweets his life. Then, in 1976, with just $800 to his name, Klein had an idea: reinvent the ordinary jelly bean. He dreamed up unusual flavors, found a manufacturer willing to make them, and gave his creation a name that would soon be known around the world: Jelly Belly.

David Klein himself shares how he turned a crazy idea into a national sensation, only to lose control of the candy he created.

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Our American Stories

Our American Stories tells stories that aren’t being told. Positive stories about generosity and cou… 

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