On this episode of Our American Stories, in 1904, A.P. Giannini opened the Bank of Italy in San Francisco for the people other bankers tended to overlook: immigrants, farmers, shopkeepers, and working families. Then, just two years later, the earthquake and fire devastated the city. While San Francisco struggled to get back on its feet, Giannini began lending money to people who needed a chance to rebuild. It was the kind of banking he had imagined from the beginning.
The History Guy and Forbes editor-in-chief Steve Forbes share the astonishing story of how Giannini carried his idea far beyond one neighborhood bank. His willingness to bet on ordinary people would grow the Bank of Italy into the Bank of America, and the same institution that helped San Franciscans rebuild would later help finance the Golden Gate Bridge and Walt Disney's Snow White.
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