Edwin Yap's family built the physical infrastructure of retail. As the leaders of Jemco Group, they grew the family business into Malaysia's largest producer of the shelving, racking, and logistics systems that hold supermarkets and warehouses together across Southeast Asia. Taking over the company during the pandemic, Edwin spent years observing the shop floor and realised the next essential layer of retail infrastructure wouldn't be a static fixture. It would be a robot.



To capitalise on this shift, Edwin launched MR. ROBOT, a startup betting that humanoid and service robots are moving from science fiction to the shop floor faster than most business leaders realise. He recently secured a US$5 million funding round from an investor lineup that includes MR D.I.Y. International, China's AgiBot, and The Hub's Investment Group, signed an MOU at the World Artificial Intelligence Conference, and is now developing a RM10 million ASEAN-first robotics data collection centre to power the next generation of physical AI.



Edwin joins us to unpack the business of "embodied AI", how they are already driving a 20 percent sales uplift at customer events, and the honest reality of what humanoid robots can and cannot do in 2026.

Edwin Yap's family built the physical infrastructure of retail. As the leaders of Jemco Group, they grew the family business into Malaysia's largest producer of the shelving, racking, and logistics systems that hold supermarkets and warehouses together across Southeast Asia. Taking over the company during the pandemic, Edwin spent years observing the shop floor and realised the next essential layer of retail infrastructure wouldn't be a static fixture. It would be a robot.To capitalise on this shift, Edwin launched MR. ROBOT, a startup betting that humanoid and service robots are moving from science fiction to the shop floor faster than most business leaders realise. He recently secured a US$5 million funding round from an investor lineup that includes MR D.I.Y. International, China's AgiBot, and The Hub's Investment Group, signed an MOU at the World Artificial Intelligence Conference, and is now developing a RM10 million ASEAN-first robotics data collection centre to power the next generation of physical AI.Edwin joins us to unpack the business of "embodied AI", how they are already driving a 20 percent sales uplift at customer events, and the honest reality of what humanoid robots can and cannot do in 2026.

The flagship entrepreneurship show on BFM, featuring personal business stories from early stage start-ups, all the way to billionaire octogenarians in Malaysia and abroad. Notable guests include Martin Cooper (father of the mobile phone), Julian Assange (founder of WikiLeaks), Ralph Henry Baer (father of video games), Tony Buzan (Mindmap Guru), Isaac Tigrett (Hard Rock Cafe founder), Robert Kiyosaki (Financial Guru), Nick Vujicic (motivational speaker) and more. Tap into this valuable resource of shared experiences for the SME industry, which also touches on news, issues and trends affecting the business community and beyond.

Open For Business

Discover fresh concepts, tackle obstacles, and unleash growth - Open For Business is the dynamic show where BFM engages with entrepreneurs, business leaders, and industry trailblazers, igniting inspiration, sparking success, and exploring new business models.