What do Snoop Dogg, venture capital, and sneakers have in common? The answer – Asia's fastest-growing sneaker trading platform Novelship.



Last month, the Singapore-based online streetwear marketplace announced a US$9.5 million series B funding round, which comes a few months after Novelship’s partnership with American hip hop legend Snoop Dogg.



Novelship first started out as a Carousell shop before becoming an online marketplace for buyers and sellers to trade authentic sneakers, limited-edition apparels, as well as exclusive physical and digital collectibles. Today the company is moving beyond just being a marketplace and building its own fashion and streetwear brand.



Having raised a total of $21.6 million, on this episode of Open for Business, you will hear about Novelship’s move from Carousell store to Asia's fastest-growing sneaker trading platform, the value Snoop Dogg provides to their ambitions, and whether they have what it takes to become a leading fashion icon in Asia, with Richard Xia, Co-Founder and CEO of Novelship

What do Snoop Dogg, venture capital, and sneakers have in common? The answer – Asia's fastest-growing sneaker trading platform Novelship.Last month, the Singapore-based online streetwear marketplace announced a US$9.5 million series B funding round, which comes a few months after Novelship’s partnership with American hip hop legend Snoop Dogg.Novelship first started out as a Carousell shop before becoming an online marketplace for buyers and sellers to trade authentic sneakers, limited-edition apparels, as well as exclusive physical and digital collectibles. Today the company is moving beyond just being a marketplace and building its own fashion and streetwear brand.Having raised a total of $21.6 million, on this episode of Open for Business, you will hear about Novelship’s move from Carousell store to Asia's fastest-growing sneaker trading platform, the value Snoop Dogg provides to their ambitions, and whether they have what it takes to become a leading fashion icon in Asia, with Richard Xia, Co-Founder and CEO of Novelship

The flagship entrepreneurship show on BFM, featuring personal business stories from early stage start-ups, all the way to billionaire octogenarians in Malaysia and abroad. Notable guests include Martin Cooper (father of the mobile phone), Julian Assange (founder of WikiLeaks), Ralph Henry Baer (father of video games), Tony Buzan (Mindmap Guru), Isaac Tigrett (Hard Rock Cafe founder), Robert Kiyosaki (Financial Guru), Nick Vujicic (motivational speaker) and more. Tap into this valuable resource of shared experiences for the SME industry, which also touches on news, issues and trends affecting the business community and beyond.

Open For Business

Discover fresh concepts, tackle obstacles, and unleash growth - Open For Business is the dynamic show where BFM engages with entrepreneurs, business leaders, and industry trailblazers, igniting inspiration, sparking success, and exploring new business models.

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