Owning a hotel sounds glamorous, but beneath the surface lies a high-risk, capital-heavy, and often misunderstood business. Dr. Timmy Ho, Managing Director of Pragmatique, a boutique hotel asset management consultancy, joins us to break down the realities facing hotel owners in Malaysia.



Since 2021, Pragmatique has guided hotel owners through the entire investment cycle, from site selection and financing to operations and eventual exit. In this conversation, we explore:


What hotel asset managers actually do (and why they’re often called “nannies” and “whip crackers”)


Why many hotels underperform financially, and what investors often get wrong


The structural fragility of Malaysia’s hotel market, including oversupply and stagnant room rates


How Pragmatique helps clients benchmark performance, reduce waste, and plan for the long haul


Why this boutique consultancy focuses on depth over scale, and how it plans to grow organically through like-minded collaborators



Whether you’re a property developer, investor, or just curious about what it really takes to make hotels work, this is one for the playlist.

Owning a hotel sounds glamorous, but beneath the surface lies a high-risk, capital-heavy, and often misunderstood business. Dr. Timmy Ho, Managing Director of Pragmatique, a boutique hotel asset management consultancy, joins us to break down the realities facing hotel owners in Malaysia.Since 2021, Pragmatique has guided hotel owners through the entire investment cycle, from site selection and financing to operations and eventual exit. In this conversation, we explore:<ul><li>What hotel asset managers actually do (and why they’re often called “nannies” and “whip crackers”)</li><li>Why many hotels underperform financially, and what investors often get wrong</li><li>The structural fragility of Malaysia’s hotel market, including oversupply and stagnant room rates</li><li>How Pragmatique helps clients benchmark performance, reduce waste, and plan for the long haul</li><li>Why this boutique consultancy focuses on depth over scale, and how it plans to grow organically through like-minded collaborators</li></ul>Whether you’re a property developer, investor, or just curious about what it really takes to make hotels work, this is one for the playlist.

The flagship entrepreneurship show on BFM, featuring personal business stories from early stage start-ups, all the way to billionaire octogenarians in Malaysia and abroad. Notable guests include Martin Cooper (father of the mobile phone), Julian Assange (founder of WikiLeaks), Ralph Henry Baer (father of video games), Tony Buzan (Mindmap Guru), Isaac Tigrett (Hard Rock Cafe founder), Robert Kiyosaki (Financial Guru), Nick Vujicic (motivational speaker) and more. Tap into this valuable resource of shared experiences for the SME industry, which also touches on news, issues and trends affecting the business community and beyond.

Open For Business

Discover fresh concepts, tackle obstacles, and unleash growth - Open For Business is the dynamic show where BFM engages with entrepreneurs, business leaders, and industry trailblazers, igniting inspiration, sparking success, and exploring new business models.

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