When Choy Peng Yew last appeared on the show in early 2023, Pet World was on a massive growth trajectory. As Malaysia's largest homegrown pet food manufacturer behind household brands like ProDiet, ProBalance, and Delizios, the company was scaling at an impressive 27% CAGR. At the time, financial headlines were buzzing about a potential US$100M public listing in Singapore. However, the IPO never materialised. Instead, the company shifted its mandate from public markets toward strategic partnerships and private expansion.



Amidst this corporate restructuring, Pet World quietly accomplished something entirely unexpected. Producing over 100,000 tonnes of pet food annually, the company partnered with SPCA Selangor and Singapore-based Nutrition Technologies to formulate Malaysia's first dog food using Black Soldier Fly Larvae (BSFL) protein. This leap into sustainable, insect-based nutrition signals a major shift in the company's product direction and their approach to the evolving global pet wellness market.



Choy Peng Yew returns to the studio to unpack what the last two years have actually looked like from the inside. We discuss the strategic decision to pursue regional partnerships over a public listing, the science and commercial viability behind sustainable insect protein, and the company's aggressive expansion strategy across Southeast Asia, Northeast Asia, and the Middle East as they navigate the pet food market in 2026.

When Choy Peng Yew last appeared on the show in early 2023, Pet World was on a massive growth trajectory. As Malaysia's largest homegrown pet food manufacturer behind household brands like ProDiet, ProBalance, and Delizios, the company was scaling at an impressive 27% CAGR. At the time, financial headlines were buzzing about a potential US$100M public listing in Singapore. However, the IPO never materialised. Instead, the company shifted its mandate from public markets toward strategic partnerships and private expansion.Amidst this corporate restructuring, Pet World quietly accomplished something entirely unexpected. Producing over 100,000 tonnes of pet food annually, the company partnered with SPCA Selangor and Singapore-based Nutrition Technologies to formulate Malaysia's first dog food using Black Soldier Fly Larvae (BSFL) protein. This leap into sustainable, insect-based nutrition signals a major shift in the company's product direction and their approach to the evolving global pet wellness market.Choy Peng Yew returns to the studio to unpack what the last two years have actually looked like from the inside. We discuss the strategic decision to pursue regional partnerships over a public listing, the science and commercial viability behind sustainable insect protein, and the company's aggressive expansion strategy across Southeast Asia, Northeast Asia, and the Middle East as they navigate the pet food market in 2026.

The flagship entrepreneurship show on BFM, featuring personal business stories from early stage start-ups, all the way to billionaire octogenarians in Malaysia and abroad. Notable guests include Martin Cooper (father of the mobile phone), Julian Assange (founder of WikiLeaks), Ralph Henry Baer (father of video games), Tony Buzan (Mindmap Guru), Isaac Tigrett (Hard Rock Cafe founder), Robert Kiyosaki (Financial Guru), Nick Vujicic (motivational speaker) and more. Tap into this valuable resource of shared experiences for the SME industry, which also touches on news, issues and trends affecting the business community and beyond.

Open For Business

Discover fresh concepts, tackle obstacles, and unleash growth - Open For Business is the dynamic show where BFM engages with entrepreneurs, business leaders, and industry trailblazers, igniting inspiration, sparking success, and exploring new business models.