In 2017, Spark Liang quit a comfortable job as a Thomson Reuters analyst to make financial literacy videos from his bedroom. Within six months, he organically grew 100,000 Facebook followers and successfully raised RM1.5 million from them through equity crowdfunding on Ata Plus. In a rare startup success story, he bought back those early shares, giving his original investors a massive 300 percent return.  



However, the journey wasn't entirely smooth. After discovering the harsh reality that everyday consumers rarely want to pay for financial education, Spark executed a major business pivot toward B2B corporate training. Today, FinSpark has evolved from a simple media channel into a diversified seven-figure corporate group. The ecosystem now spans financial media, SC-licensed corporate consulting under MMC Financial, and even a TVET institution known as SUMA College.  



Spark joins us to unpack the realities of monetising an online following, why identifying a problem doesn't always equal a viable market, and the group's ambitious five-year roadmap toward a public listing.

In 2017, Spark Liang quit a comfortable job as a Thomson Reuters analyst to make financial literacy videos from his bedroom. Within six months, he organically grew 100,000 Facebook followers and successfully raised RM1.5 million from them through equity crowdfunding on Ata Plus. In a rare startup success story, he bought back those early shares, giving his original investors a massive 300 percent return.&nbsp;&nbsp;However, the journey wasn't entirely smooth. After discovering the harsh reality that everyday consumers rarely want to pay for financial education, Spark executed a major business pivot toward B2B corporate training. Today, FinSpark has evolved from a simple media channel into a diversified seven-figure corporate group. The ecosystem now spans financial media, SC-licensed corporate consulting under MMC Financial, and even a TVET institution known as SUMA College.&nbsp;&nbsp;Spark joins us to unpack the realities of monetising an online following, why identifying a problem doesn't always equal a viable market, and the group's ambitious five-year roadmap toward a public listing.

The flagship entrepreneurship show on BFM, featuring personal business stories from early stage start-ups, all the way to billionaire octogenarians in Malaysia and abroad. Notable guests include Martin Cooper (father of the mobile phone), Julian Assange (founder of WikiLeaks), Ralph Henry Baer (father of video games), Tony Buzan (Mindmap Guru), Isaac Tigrett (Hard Rock Cafe founder), Robert Kiyosaki (Financial Guru), Nick Vujicic (motivational speaker) and more. Tap into this valuable resource of shared experiences for the SME industry, which also touches on news, issues and trends affecting the business community and beyond.

Open For Business

Discover fresh concepts, tackle obstacles, and unleash growth - Open For Business is the dynamic show where BFM engages with entrepreneurs, business leaders, and industry trailblazers, igniting inspiration, sparking success, and exploring new business models.