No matter how good a learning app is, it will struggle to compete against Roblox and YouTube Kids.



In today's digital era, children have increasingly easy access to a wide array of technologies and parents are finding themselves faced with the dual challenge of maintaining discipline over their kids' screen time and ensuring that the content they're engaging with is both age-appropriate and educational – essentially the need to strike a balance between encouraging tech-savviness in a child and protecting a child's well-being and development.



The young parents-of-two faced that exact problem, and decided to pull together a team of experts to build an app called Carrots&Cake that focuses on improving the quality of kids' screen time based on a science-based approach by allowing parents to limit the time spent on different apps in the hopes that this will allow children to have balanced usage between educational and entertainment apps. 



On this episode of Open For Business, you will learn how the co-founders of Carrots&Cake, Meredith DePaolo and Hamel Shah, are trying to address this pressing concern, why this is a business and not just a feature, and how they plan to monetise in order to make this a sustainable business.

No matter how good a learning app is, it will struggle to compete against Roblox and YouTube Kids.In today's digital era, children have increasingly easy access to a wide array of technologies and parents are finding themselves faced with the dual challenge of maintaining discipline over their kids' screen time and ensuring that the content they're engaging with is both age-appropriate and educational – essentially the need to strike a balance between encouraging tech-savviness in a child and protecting a child's well-being and development.The young parents-of-two faced that exact problem, and decided to pull together a team of experts to build an app called Carrots&amp;Cake that focuses on improving the quality of kids' screen time based on a science-based approach by allowing parents to limit the time spent on different apps in the hopes that this will allow children to have balanced usage between educational and entertainment apps. On this episode of Open For Business, you will learn how the co-founders of Carrots&amp;Cake, Meredith DePaolo and Hamel Shah, are trying to address this pressing concern, why this is a business and not just a feature, and how they plan to monetise in order to make this a sustainable business.

The flagship entrepreneurship show on BFM, featuring personal business stories from early stage start-ups, all the way to billionaire octogenarians in Malaysia and abroad. Notable guests include Martin Cooper (father of the mobile phone), Julian Assange (founder of WikiLeaks), Ralph Henry Baer (father of video games), Tony Buzan (Mindmap Guru), Isaac Tigrett (Hard Rock Cafe founder), Robert Kiyosaki (Financial Guru), Nick Vujicic (motivational speaker) and more. Tap into this valuable resource of shared experiences for the SME industry, which also touches on news, issues and trends affecting the business community and beyond.

Open For Business

Discover fresh concepts, tackle obstacles, and unleash growth - Open For Business is the dynamic show where BFM engages with entrepreneurs, business leaders, and industry trailblazers, igniting inspiration, sparking success, and exploring new business models.

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