Storytelling can bring meaning to merchandise and add personality to products. Wanaka Yamasaki and Reuben Brooks align Silvesters Bags with the big milestones in life. Timeless brands meet timeless legends in Tash Chittock and Arron Smith’s campaign for Barkers. Combining imagery of the southern land with lush wool, Leanne McDonald wraps a winter sale in warmth for Merino Downunder.

<p>Storytelling can bring meaning to merchandise and add personality to products. Wanaka Yamasaki and Reuben Brooks align Silvesters Bags with the big milestones in life. Timeless brands meet timeless legends in Tash Chittock and Arron Smith&rsquo;s campaign for Barkers. Combining imagery of the southern land with lush wool, Leanne McDonald wraps a winter sale in warmth for Merino Downunder.</p>

This collection of ads is all about storytelling in advertising. These are some of our favourites, created for our clients who advertise across NZMEs network of stations and platforms in Aotearoa.

<p>This collection of ads is all about storytelling in advertising. These are some of our favourites, created for our clients who advertise across NZMEs network of stations and platforms in Aotearoa.</p>