Be a storyteller, not a preacher. That was novelist Walker Percy’s legendary advice to a young Walter Isaacson. One he takes to heart in his work as a journalist at Time and CNN, and as a biographer of creative genius across the centuries—and in trying to capture someone as volatile as Elon Musk. He reflects on the challenges of holding the complexity of a character in his mind—and the minds of readers—in the modern age, when everyone just wants to know if the emerald mines were real.

Be a storyteller, not a preacher. That was novelist Walker Percy’s legendary advice to a young Walter Isaacson. One he takes to heart in his work as a journalist at Time and CNN, and as a biographer of creative genius across the centuries—and in trying to capture someone as volatile as Elon Musk. He reflects on the challenges of holding the complexity of a character in his mind—and the minds of readers—in the modern age, when everyone just wants to know if the emerald mines were real.

What is it like to shadow Elon Musk for two years? To sit courtside as he builds a rocket? Or tears apart an engineer? Or couch surfs at the homes of billionaires? And how on earth do you make sense of it all? Walter Isaacson is the biographer of giants: DaVinci, Franklin, Doudna, Jobs...and now Musk, former enfante terrible, rocket launcher, electric car innovator, and Twitter—er, X—disruptor, to put it gently. In this four part series, author Evan Ratliff (Mastermind, Longform Podcast) sits down with Isaacson to draw out the behind-the-scenes stories of this epic biography, and what the writer has learned as an outsider inside Silicon Valley.  

What is it like to shadow Elon Musk for two years? To sit courtside as he builds a rocket? Or tears apart an engineer? Or couch surfs at the homes of billionaires? And how on earth do you make sense of it all? Walter Isaacson is the biographer of giants: DaVinci, Franklin, Doudna, Jobs...and now Musk, former enfante terrible, rocket launcher, electric car innovator, and Twitter—er, X—disruptor, to put it gently. In this four part series, author Evan Ratliff (Mastermind, Longform Podcast) sits down with Isaacson to draw out the behind-the-scenes stories of this epic biography, and what the writer has learned as an outsider inside Silicon Valley.

On Musk with Walter Isaacson

Biographer Walter Isaacson reveals the his own origins and the way it shaped how he approached Elon Musk's story.

Episode Three: Storytelling and Hot Takes

https://api.omny.fm/orgs/e73c998e-6e60-432f-8610-ae210140c5b1/clips/d70f0f67-75f3-4b9d-b23b-b0d5014306f4/transcript

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