Not too long ago, search engines were the dominant form of querying the internet. But that's changing since the rise of large language models like ChatGPT, Claude, and Google's Gemini. More and more people are getting their online info through AI, effectively bypassing the search bars of old and creating a tension for large tech companies that offer AI models, but also make money from web traffic and search-related advertising. In this episode, we speak with Elizabeth Reid, VP of search at Google. Liz has been with the company for more than two decades, witnessing multiple tech transformations in that time. So we talk with her about how Google is incorporating Gemini into search via AI overviews, what that means for traffic and ad sales, and the practical experience of search in an age of LLMs and internet slop.

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Not too long ago, search engines were the dominant form of querying the internet. But that's changing since the rise of large language models like ChatGPT, Claude, and Google's Gemini. More and more people are getting their online info through AI, effectively bypassing the search bars of old and creating a tension for large tech companies that offer AI models, but also make money from web traffic and search-related advertising. In this episode, we speak with Elizabeth Reid, VP of search at Google. Liz has been with the company for more than two decades, witnessing multiple tech transformations in that time. So we talk with her about how Google is incorporating Gemini into search via AI overviews, what that means for traffic and ad sales, and the practical experience of search in an age of LLMs and internet slop. <a href="http://bloomberg.com/subscriptions/oddlots" data-link-cookie="1" data-destination="http://bloomberg.com/subscriptions/oddlots">Subscribe to the Odd Lots Newsletter</a> Join the conversation: <a href="https://discord.gg/oddlots" data-destination="https://discord.gg/oddlots">discord.gg/oddlots</a>

Bloomberg's Joe Weisenthal and Tracy Alloway explore the most interesting topics in finance, markets and economics. Join the conversation every Monday and Thursday.

Bloomberg's Joe Weisenthal and Tracy Alloway explore the most interesting topics in finance, markets and economics. Join the conversation every Monday and Thursday.

Bloomberg's Joe Weisenthal and Tracy Alloway analyze the weird patterns, the complex issues and the newest market crazes. Join the conversation every Tuesday and Thursday for interviews with the most interesting minds in finance, economics and markets.

Odd Lots

On Bloomberg’s Odd Lots podcast Joe Weisenthal and Tracy Alloway explore the most interesting topics in finance, markets, and economics. Join the conversation every Monday, Thursday, and Friday.

On Bloomberg&rsquo;s Odd Lots podcast Joe Weisenthal and Tracy Alloway explore the most interesting topics in finance, markets, and economics. Join the conversation every Monday, Thursday, and Friday.

Google's Liz Reid on Who Will Own Search in a World of AI

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