Nicolas Roope and Michael-George Hemus are the co-founders of London-based designer lighting company Plumen. While coming from very different backgrounds, the two shared a vision for what a design-first brand could become and set out to solve the problem of how to get consumers to switch to energy-efficient light bulbs. Learning the industry in a meticulous long game and with beautiful design at the core of the brand, they created the world’s first designer efficient light bulb: the Plumen 001.

<p>Nicolas Roope and Michael-George Hemus are the co-founders of London-based designer lighting company Plumen. While coming from very different backgrounds, the two shared a vision for what a design-first brand could become and set out to solve the problem of how to get consumers to switch to energy-efficient light bulbs. Learning the industry in a meticulous long game and with beautiful design at the core of the brand, they created the world&rsquo;s first designer efficient light bulb: the Plumen 001.</p>

Monocle Radio’s weekly tour of the most inspiring people, companies and ideas in global business, from startups to heritage brands, covering the best in hospitality, design, fashion and retail. 

<p>Monocle Radio’s weekly tour of the most inspiring people, companies and ideas in global business, from startups to heritage brands, covering the best in hospitality, design, fashion and retail. </p>

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