With a shared sense of style and a desire to turn their passion for design into something tangible, Oscar Phillips and Sheriff-Deen Showobi set out to craft the ideal sunglasses. Inspired by vintage frames, they created Oscar Deen. The east London natives built their brand over three years and launched it earlier this year. Phillips works full-time at a recruitment agency, while Showobi works for an advertising agency, meaning Oscar Deen represents the ultimate side hustle.

<p>With a shared sense of style and a desire to turn their passion for design into something tangible, Oscar Phillips and Sheriff-Deen Showobi set out to craft the ideal sunglasses. Inspired by vintage frames, they created Oscar Deen. The east London natives built their brand over three years and launched it earlier this year. Phillips works full-time at a recruitment agency, while Showobi works for an advertising agency, meaning Oscar Deen represents the ultimate side hustle.</p>

Monocle Radio’s weekly tour of the most inspiring people, companies and ideas in global business, from startups to heritage brands, covering the best in hospitality, design, fashion and retail. 

<p>Monocle Radio’s weekly tour of the most inspiring people, companies and ideas in global business, from startups to heritage brands, covering the best in hospitality, design, fashion and retail. </p>

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