This is a conversation you would want to listen to especially if you have an elderly family member at home. 

Started as a R&D team consisting of a group of engineers from the Agency of Science, Technology and Research (A*STAR), Soundeye is a social enterprise that uses sound recognition and radar sensors to detect abnormal events such as when an elderly member gets up out of bed or stands up from a wheelchair. 

More notably, the startup aims to detect falls and calls for help without the use of CCTVs to ensure privacy. 

The firm currently serves clients within and out of the elderly market, including the Thye Hua Kwan Nursing Home, the Bishan Home, the Cerebral Palsy Alliance Singapore, and even the Changi Airport Group. 

It recently completed a number of projects related to surveillance and bed exit monitoring in a nursing home in Japan.

Meanwhile, Soundeye is part of the Sustainable Impact Accelerator Programme by raiSE and Quest Ventures. It also works closely with government agencies here in Singapore, and has secured subsidies for up to 80% of its projects as of last May, based on a report by Krasia.

But what is the strategic value of working with this group of players and how does the firm intend to rapidly scale up its business?

On Under the Radar, The Evening Runway’s finance presenter Chua Tian Tian posed these questions to Yeow Kee Tan, Chief Executive Officer, Soundeye.