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Under the Radar: Making sense of Ray-Ban maker Essilor Luxottica’s focus on wearable technology with Meta, its acquisition of Supreme and more

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What comes to mind when you hear Top Gun and Tom Cruise? What about aviator shades and Ray-Ban?

Whether you’re flying, driving or even walking to your next meeting, we aim to entice you to put on your sunny shades as you turn into this conversation as we speak to the parent company of Ray-Ban, EssilorLuxottica. 

Speaking of EssilorLuxottica, the company was formed in 2018 by the combination of Italian frame manufacturer and luxury eyewear specialist Luxottica, as well as French optical lens producer Essilor in a deal worth 46 billion euros. 

Fast forward to the present, EssilorLuxottica prides itself as a global leader in design, manufacture and distribution of lenses, frames and sunglasses, with over two centuries of experience behind the company. Its eyewear brands include Ray-Ban, Oakley, Costa, Vogue Eyewear and more. 

EssilorLuxottica is an interesting company to look at for a number of reasons. Perhaps the most important reason is its long term partnership with Meta to develop smart eyewear technologies. 

To this end, EssilorLuxottica had in April 2024 launched its second generation smart glasses with Meta, where users can engage in video calls with WhatApp and Messenger to share their views with others in real time. EssilorLuxottica also confirmed Meta’s interest to buy a stake in the company in July. But what are the opportunities when it comes down to wearable technology?

Meanwhile, EssilorLuxottica agreed to purchase Supreme for US$1.5 billion to move into the streetwear segment. It also bought a 5 per cent stake in camera maker Nikon Corporation – but where do these developments fit in the bigger picture for the eyewear maker?

On Under the Radar, Money Matters’ finance presenter Chua Tian Tian posed these questions to Alessio Smiderle, Chief Financial Officer (CFO), APAC & Greater China, EssilorLuxottica.

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