In recent times, housebrands that were once seen as alternatives to brand names have been seeing an increase in sales numbers. So how have housebrands such as RedMart Private Label (RMPL) evolved over time? And in what ways can housebrands help consumers stretch their dollar. 

Jolin Huang, Head of RedMart and Grocery, Lazada Singapore shares with us the behind-the-scenes of building a housebrand name. 

In recent times, housebrands that were once seen as alternatives to brand names have been seeing an increase in sales numbers. So how have housebrands such as RedMart Private Label (RMPL) evolved over time? And in what ways can housebrands help consumers stretch their dollar. 
Jolin Huang, Head of RedMart and Grocery, Lazada Singapore shares with us the behind-the-scenes of building a housebrand name.

From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what’s happening — and what’s worth your attention.

Start your day with the stories shaping Singapore — and your place in it.

Join Neil Humphreys and Audrey Siek as they cover the biggest headlines, trending topics, and everyday conversations, unpacked through fresh perspectives, expert insights, and engaging discussion. From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what’s happening — and what’s worth your attention.

And it’s not just talk — it’s your voice. Through polls, messages, and live call-ins, listeners are part of the conversation, sharing their views and shaping the discussion in real time. With a mix of clarity, curiosity, and personality, Let’s Talk, Singapore keeps you informed, connected, and ready for the day ahead.

Start your day with the stories shaping Singapore &mdash; and your place in it.
Join Neil Humphreys and Audrey Siek as they cover the biggest headlines, trending topics, and everyday conversations, unpacked through fresh perspectives, expert insights, and engaging discussion. From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what&rsquo;s happening &mdash; and what&rsquo;s worth your attention.
And it&rsquo;s not just talk &mdash; it&rsquo;s your voice. Through polls, messages, and live call-ins, listeners are part of the conversation, sharing their views and shaping the discussion in real time. With a mix of clarity, curiosity, and personality, Let&rsquo;s Talk, Singapore keeps you informed, connected, and ready for the day ahead.