Brand building takes time, but the board wants sales today. Stryv's Chief Marketing Officer Vanessa Tan shares her executive playbook for navigating the ultimate modern marketing dilemma. Drawing from her experience driving growth at tech giants like Xiaomi and Razer, Vanessa reveals how to balance long-term storytelling with immediate, hard-dollar ROI. She discusses how to kill "vanity metrics," the mechanics of building a challenger brand on a budget, and how artificial intelligence is completely rewriting the rules of the modern marketing department.

Produced/Presented: Ryan Huang

Brand building takes time, but the board wants sales today. Stryv's Chief Marketing Officer Vanessa Tan shares her executive playbook for navigating the ultimate modern marketing dilemma. Drawing from her experience driving growth at tech giants like Xiaomi and Razer, Vanessa reveals how to balance long-term storytelling with immediate, hard-dollar ROI. She discusses how to kill "vanity metrics," the mechanics of building a challenger brand on a budget, and how artificial intelligence is completely rewriting the rules of the modern marketing department.
Produced/Presented: Ryan Huang

Insightful discussions on the latest market events and the top companies to watch.

Get a head start to your work day with Ryan Huang, Emaad Akhtar and Audrey Siek from 6am to 9am. 

Listen to insightful discussions on the stories and issues that matter the most to you and be apprised of the markets and the companies to watch.

Get a head start to your work day with Ryan Huang, Emaad Akhtar and Audrey Siek from 6am to 9am. 
Listen to insightful discussions on the stories and issues that matter the most to you and be apprised of the markets and the companies to watch.

Breakfast with Ryan Huang, Emaad Akhtar and Audrey Siek

Get a head start on your workday with Ryan Huang, Emaad Akhtar and Audrey Siek from 6 am to 9 am. 

Listen to insightful discussions on the stories and issues that matter the most to you and be apprised of the markets and the companies to watch.

Get a head start on your workday with Ryan Huang, Emaad Akhtar and Audrey Siek from 6 am to 9 am. 
Listen to insightful discussions on the stories and issues that matter the most to you and be apprised of the markets and the companies to watch.