More than two years into a Covid-19 world, as global lockdowns forced people to stay home, customers have increasingly migrated to online channels, resulting in a dramatic surge in digital transactions and e-commerce spending. But how has customer loyalty behaviour changed due to the pandemic? And can new technologies such as AI, AR and Virtual Reality contributeto these industry developments? 

Aneesh Reddy, Founder & CEO, Capillary Technologies tells us more.