Every September, Singapore transforms into a playground of speed, spectacle, and culture. But before the engines roar for Formula 1, another stage sets the tone, a festival where music, gaming, sports, and entertainment collide, where ideas spark, careers launch, and moments become legendary.

On this episode of Mind Your Business, the Breakfast Show goes behind the scenes with Jasper Donat, CEO and co-founder of Branded, to explore 20 years of Asia’s most influential creative platforms, and what’s the next big frontier for the entertainment landscape.

Every September, Singapore transforms into a playground of speed, spectacle, and culture. But before the engines roar for Formula 1, another stage sets the tone, a festival where music, gaming, sports, and entertainment collide, where ideas spark, careers launch, and moments become legendary.
On this episode of Mind Your Business, the Breakfast Show goes behind the scenes with&nbsp;Jasper Donat, CEO and co-founder of Branded, to explore 20 years of Asia&rsquo;s most influential creative platforms, and what&rsquo;s the next big frontier for the entertainment landscape.

From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what’s happening — and what’s worth your attention.

Start your day with the stories shaping Singapore — and your place in it.

Join Neil Humphreys and Audrey Siek as they cover the biggest headlines, trending topics, and everyday conversations, unpacked through fresh perspectives, expert insights, and engaging discussion. From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what’s happening — and what’s worth your attention.

And it’s not just talk — it’s your voice. Through polls, messages, and live call-ins, listeners are part of the conversation, sharing their views and shaping the discussion in real time. With a mix of clarity, curiosity, and personality, Let’s Talk, Singapore keeps you informed, connected, and ready for the day ahead.

Start your day with the stories shaping Singapore &mdash; and your place in it.
Join Neil Humphreys and Audrey Siek as they cover the biggest headlines, trending topics, and everyday conversations, unpacked through fresh perspectives, expert insights, and engaging discussion. From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what&rsquo;s happening &mdash; and what&rsquo;s worth your attention.
And it&rsquo;s not just talk &mdash; it&rsquo;s your voice. Through polls, messages, and live call-ins, listeners are part of the conversation, sharing their views and shaping the discussion in real time. With a mix of clarity, curiosity, and personality, Let&rsquo;s Talk, Singapore keeps you informed, connected, and ready for the day ahead.