According to an AppsFlyer report on the state of eCommerce App Marketing in 2021, the region has experienced a 240 percent increase in spending. And SHAREit Group, a global technology company that has built a diversified suite of applications installed by nearly 2.4 billion users worldwide, has driven high volumes of in-app purchases right after Google and Facebook in the e-commerce industry. Karam Malhotra, Partner and Global Vice-President, SHAREit Group shares the story behind their explosive growth.