As demand grows for healthier, more sustainable food, NuFood Concept Studio is leading the charge — blending science, taste, and speed to bring better-for-you products to market. At the center of this innovation: a breakthrough Q Protein-enhanced hybrid meat, co-created by Nurasa, Quality Meat, and Cremer.

Guo Xiuling, CEO of Nurasa & Joey Oh, General Manager, Quality Meat, join the Breakfast Show to explore how this powerful partnership is reshaping what’s on our plates — and why it matters.