Super-apps aren’t dead, they’re evolving. Across Southeast Asia, consumers are blurring the lines between chat, commerce, and community. As the region’s digital economy expands, messaging platforms are emerging as the new super-apps, leaner, local, and built around trust.

In this episode of Mind Your Business, Audrey Siek speaks with David Tse, Senior Director for APAC at Rakuten Viber, about how messaging is transforming business engagement, what this means for SMEs, and how Asia is redefining the future of digital connection.

Super-apps aren&rsquo;t dead, they&rsquo;re evolving. Across Southeast Asia, consumers are blurring the lines between chat, commerce, and community. As the region&rsquo;s digital economy expands, messaging platforms are emerging as the new super-apps, leaner, local, and built around trust.
In this episode of Mind Your Business, Audrey Siek speaks with David Tse, Senior Director for APAC at Rakuten Viber, about how messaging is transforming business engagement, what this means for SMEs, and how Asia is redefining the future of digital connection.

From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what’s happening — and what’s worth your attention.

Start your day with the stories shaping Singapore — and your place in it.

Join Neil Humphreys and Audrey Siek as they cover the biggest headlines, trending topics, and everyday conversations, unpacked through fresh perspectives, expert insights, and engaging discussion. From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what’s happening — and what’s worth your attention.

And it’s not just talk — it’s your voice. Through polls, messages, and live call-ins, listeners are part of the conversation, sharing their views and shaping the discussion in real time. With a mix of clarity, curiosity, and personality, Let’s Talk, Singapore keeps you informed, connected, and ready for the day ahead.

Start your day with the stories shaping Singapore &mdash; and your place in it.
Join Neil Humphreys and Audrey Siek as they cover the biggest headlines, trending topics, and everyday conversations, unpacked through fresh perspectives, expert insights, and engaging discussion. From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what&rsquo;s happening &mdash; and what&rsquo;s worth your attention.
And it&rsquo;s not just talk &mdash; it&rsquo;s your voice. Through polls, messages, and live call-ins, listeners are part of the conversation, sharing their views and shaping the discussion in real time. With a mix of clarity, curiosity, and personality, Let&rsquo;s Talk, Singapore keeps you informed, connected, and ready for the day ahead.