In the ever-shifting landscape of consumer preferences and market dynamics, brand loyalty emerges as the cornerstone of enduring success for businesses.
In this episode of Mind Your Business, our guest delves into his deep affinity for a 174-year-old iconic brand, starting from his early admiration sparked by his father to his role as a seasoned leader.
Marlin Brown, the Country Manager of AMEX Singapore shares insights into the profound connection he holds with American Express, spanning generations. He unveils the secrets behind sustaining brand loyalty in an ever-changing world where consumers are spoilt for choices
Presented by Emaad Akhtar and Audrey Siek
This podcast is produced and edited by Anthea Ng (nganthea@sph.com.sg)
She produces Mind Your Business, Biz-How-To and Breakfast Special segments on the Breakfast Show.
Do contact her for topics: C-Suite, SME, Startups, Healthtech, Sustainability, Property, Intergenerational Family Business, Industry Outlook, Fintech and trending businesses in town.
Music credits: pixabay & its talented community of contributors