In this episode of Mind Your Business, we take a look at the latest trends in the "smartphone" industry. 

Well, it's a blast from the past as we rediscover the charm of dumbphones in today’s tech-driven world.

Lars Silberbauer, Chief Marketing Officer, Nokia Phones/HMD Global joins from London to share who are driving the remarkable comeback of dumbphones, and guess what, they are not the boomers and not the Gen Xers. 

Special thanks to Tim Go of Money FM 89.3 Drive Time show, Angelique Teo of Kiss92, Lavinia Tan of ONE FM for their quick views on what they missed about the dumbphones. 

Presented by Lynlee Foo and Ryan Huang

This podcast is produced and edited by Anthea Ng (nganthea@sph.com.sg)

Do contact her for topics: C-Suite, SME, Sustainability, Property, Intergenerational Family Business, Industry Outlook, Fintech

Highlights of the conversation:

(01.05) Tim Go, Angelique Teo, Lavinia Tan on what they miss most about dumbphones

(03.40) Does the new gen of dumbphones have the iconic ringtone?

(05.01) Why and where do you see a comeback of the dumbphones?

(06.10) How does it feel to using a dumbphone in today's digital age?

(07.15) Are there new features in the modern dumbphones?

(07.59) How much does a dumbphone cost today?

(08.46) What is the market share of dumbphones for Nokia now?

(09.50) How does Nokia's dumbphones help with climate crisis?

(11.27) Do you see the dumbphone trend growing in Asia?