In this episode of intergenerational series on Mind Your Business, we explore a story of passion, perseverance and the enduring bond between a mother and a daughter in their culinary legacy of love and tradition that goes beyond just a bakery.

From their roots in the financial planning industry to their shared vision of preserving family recipes, their company embodies the essence of Singaporean flavors with a modern twist.

We speak with Elsie Leong, Senior Mentor, SOFLLE & Flora Leong, Founder & Owner, SOFLLE.



Presented by Audrey Siek

This podcast is produced and edited by Anthea Ng (nganthea@sph.com.sg)

She produces Mind Your Business, Biz-How-To and Breakfast Special segments on the Breakfast Show.

Do contact her for topics: C-Suite, SME, Startups, Healthtech, Sustainability, Property, Intergenerational Family Business, Industry Outlook, Fintech and trending businesses in town.

In this episode of intergenerational series on Mind Your Business, we explore a story of passion, perseverance and the enduring bond between a mother and a daughter in their culinary legacy of love and tradition that goes beyond just a bakery.
From their roots in the financial planning industry to their shared vision of preserving family recipes, their company embodies the essence of Singaporean flavors with a modern twist.
We speak with Elsie Leong, Senior Mentor, SOFLLE &amp; Flora Leong, Founder &amp; Owner, SOFLLE.
 
Presented by Audrey Siek
This podcast is produced and edited by Anthea Ng (<a href="mailto:nganthea@sph.com.sg">nganthea@sph.com.sg</a>)
She produces Mind Your Business, Biz-How-To and Breakfast Special segments on the Breakfast Show.
Do contact her for topics: C-Suite, SME, Startups, Healthtech, Sustainability, Property, Intergenerational Family Business, Industry Outlook, Fintech and trending businesses in town.

From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what’s happening — and what’s worth your attention.

Start your day with the stories shaping Singapore — and your place in it.

Join Neil Humphreys and Audrey Siek as they cover the biggest headlines, trending topics, and everyday conversations, unpacked through fresh perspectives, expert insights, and engaging discussion. From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what’s happening — and what’s worth your attention.

And it’s not just talk — it’s your voice. Through polls, messages, and live call-ins, listeners are part of the conversation, sharing their views and shaping the discussion in real time. With a mix of clarity, curiosity, and personality, Let’s Talk, Singapore keeps you informed, connected, and ready for the day ahead.

Start your day with the stories shaping Singapore &mdash; and your place in it.
Join Neil Humphreys and Audrey Siek as they cover the biggest headlines, trending topics, and everyday conversations, unpacked through fresh perspectives, expert insights, and engaging discussion. From current affairs and social issues to lifestyle trends and community voices, each segment offers a different lens on what&rsquo;s happening &mdash; and what&rsquo;s worth your attention.
And it&rsquo;s not just talk &mdash; it&rsquo;s your voice. Through polls, messages, and live call-ins, listeners are part of the conversation, sharing their views and shaping the discussion in real time. With a mix of clarity, curiosity, and personality, Let&rsquo;s Talk, Singapore keeps you informed, connected, and ready for the day ahead.