In the dynamic realm of fashion, the importance of a brand name cannot be overstated, but certain names have a knack for making a lasting impact. 

How can a company pick a great brand name that stands out? And is there any way the mistake of picking the wrong brand name be rectified? 

Joy Zhan, Managing Director, We Narrate Brands shares her views. 

In the dynamic realm of fashion, the importance of a brand name cannot be overstated, but certain names have a knack for making a lasting impact. 
How can a company pick a great brand name that stands out? And is there any way the mistake of picking the wrong brand name be rectified? 
Joy Zhan, Managing Director, We Narrate Brands shares her views.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

Money Matters with Hongbin Jeong and Chua Tian Tian

MONEY FM 89.3 is Singapore’s first and only Business and Personal Finance station. MONEY FM is a 24-hour English talk format station featuring local and international business and financial news. We provide you with financial market and currency updates and insights from analysts, economists, policy makers, industry experts and business owners.

In the lighter hours, listen to discussions on social issues and features on topics that include health, education, arts and music.

MONEY FM 89.3 is Singapore&rsquo;s first and only Business and Personal Finance station. MONEY FM is a 24-hour English talk format station featuring local and international business and financial news. We provide you with financial market and currency updates and insights from analysts, economists, policy makers, industry experts and business owners.
In the lighter hours, listen to discussions on social issues and features on topics that include health, education, arts and music.

MONEY FM 89.3 is Singapore’s first and only Business and Personal Finance station.

MONEY FM 89.3

Your evening guide to the day's most important topics — navigate the key events in politics, business, markets, wealth management, and top investment opportunities. Keeps you informed and ahead of the curve, daily.

Money Matters with Hongbin Jeong and Chua Tian Tian (4pm - 7pm)

Why It Matters: Picking the wrong brand name, can it be rectified?

With schools set to reopen in the new year, so are the sniffles, coughs, and fevers. But are you really protecting your kids, or just going through the motions? 

On The Big Story, Hongbin Jeong busts common myths about infections, from hand sanitisers to vitamins, and showing what actually works to keep your family safe.

With schools set to reopen in the new year, so are the sniffles, coughs, and fevers. But are you really protecting your kids, or just going through the motions?&nbsp;
On The Big Story, Hongbin Jeong busts common myths about infections, from hand sanitisers to vitamins, and showing what actually works to keep your family safe.

The Big Story: What really works against back-to-school illnesses

Singapore shares were little moved today as investors kicked off the last trading week of 2025.

The Straits Times Index was up 0.04% at 4,638.14 points at 2.47pm Singapore time, with a value turnover of S$423.31M seen in the broader market.

In terms of counters to watch, we have Keppel and Keppel DC Reit. That's after the two entities said on Dec 26 that the authorities have conditionally green-lit a 10-year lease extension for Keppel Data Centre Campus, which is owned by a Keppel-led joint venture (JV). 

Elsewhere, from how China is about to start paying interest on its official digital currency, to how Bitcoin rose in Asia trading to top US$90,000, more international headlines remained in focus.

On Market View, Money Matters’ finance presenter Chua Tian Tian dived into the key developments to watch for the day.

Singapore shares were little moved today as investors kicked off the last trading week of 2025.
The Straits Times Index was up 0.04% at 4,638.14 points at 2.47pm Singapore time, with a value turnover of S$423.31M seen in the broader market.
In terms of counters to watch, we have Keppel and Keppel DC Reit. That's after the two entities said on Dec 26 that the authorities have conditionally green-lit a 10-year lease extension for Keppel Data Centre Campus, which is owned by a Keppel-led joint venture (JV).&nbsp;
Elsewhere, from how China is about to start paying interest on its official digital currency, to how Bitcoin rose in Asia trading to top US$90,000, more international headlines remained in focus.
On Market View, Money Matters&rsquo; finance presenter Chua Tian Tian dived into the key developments to watch for the day.

Market View: PM Wong to deliver Singapore’s Budget 2026 statement on Feb 12; Asian markets mostly up in quiet post-Christmas trade, Fed minutes in focus this week; Bitcoin breaks above US$90,000 as traders bet on New Year rebound; China to pay interest on digital yuan; Keppel, Keppel DC Reit to watch

We’re looking back at a big one for Singapore - the Singapore dollar. How did it really perform in 2025, what shaped its moves, and what should we be watching as we head into a brand-new year?

On Wealth Tracker, Hongbin Jeong speaks to Sim Moh Siong, Currency Strategist at Bank of Singapore, to break it all down.

We&rsquo;re looking back at a big one for Singapore - the Singapore dollar. How did it really perform in 2025, what shaped its moves, and what should we be watching as we head into a brand-new year?
On Wealth Tracker, Hongbin Jeong speaks to&nbsp;Sim Moh Siong, Currency Strategist at Bank of Singapore, to break it all down.

Why It Matters: Picking the wrong brand name, can it be rectified?

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