The emergence of metaverse is expected to gain a huge market opportunity. AR and VR are believed to soon get more investment from businesses in the coming years. In Singapore, metaverse has been explored by local brands. On SGExtra, Prime Time’s Timothy Go and Bharati Jagdish spoke with Benjamin Soubies, Managing Director, APAC & Japan of Talkwalker to find why the metaverse is marketing’s next big thing.

 

The emergence of metaverse is expected to gain a huge market opportunity. AR and VR are believed to soon get more investment from businesses in the coming years. In Singapore, metaverse has been explored by local brands. On SGExtra, Prime Time&rsquo;s Timothy Go and Bharati Jagdish spoke with Benjamin Soubies, Managing Director, APAC &amp; Japan of Talkwalker to find why the metaverse is marketing&rsquo;s next big thing.
&nbsp;

Your Way Home with Hongbin Jeong is your 4–8pm drive companion,

Your Way Home with Hongbin Jeong is your 4–8pm drive companion, guiding you through the day’s biggest headlines, trending conversations and the issues shaping Singapore and the world.

From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what’s happening — with clarity, context and a touch of personality.

Whether you’re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected — all the way home.

And she closes the day with a song that says it all.

Your Way Home with Hongbin Jeong is your 4&ndash;8pm drive companion, guiding you through the day&rsquo;s biggest headlines, trending conversations and the issues shaping Singapore and the world.
From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what&rsquo;s happening &mdash; with clarity, context and a touch of personality.
Whether you&rsquo;re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected &mdash; all the way home.
And she closes the day with a song that says it all.