Businesses in the heartland are known to both provide affordable products and maintain the country’s culture.

With the objective of keeping up with the retail evolving space, Heartlands Go Digital programme was introduced along with e-payments adoption and other e-commerce approaches.

One company has gone one step further by not just providing digital tools for these heartland merchants, but a cashback perk for consumers for a win-win.

In the spotlight, Prime Time’s Bharati Jagdish speaks with Lee Min Quan, Commercial Lead (In-Store and Payments), ShopBack to find out more. 

Businesses in the heartland are known to both provide affordable products and maintain the country’s culture.
With the objective of keeping up with the retail evolving space, Heartlands Go Digital programme was introduced along with e-payments adoption and other e-commerce approaches.
One company has gone one step further by not just providing digital tools for these heartland merchants, but a cashback perk for consumers for a win-win.
In the spotlight, Prime Time’s Bharati Jagdish speaks with Lee Min Quan, Commercial Lead (In-Store and Payments), ShopBack to find out more.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

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