Some companies rise to iconic status under the vision of a strong founder—others falter under the same conditions. 

In the new book - The Founder Effect, investor and strategist Lawrence Lam dives deep into the mindset and mechanisms that set successful founder-led businesses apart. 

But what exactly is the "founder effect"? Why does it matter to investors and boardrooms alike? And how can we use it to make better strategic and financial decisions?

On Wealth Tracker, Hongbin Jeong speaks to the author himself - Lawrence Lam, Author of The Founder Effect, & Founder and Managing Director of Lumenary Investment Management, to find out more.