The US House of Representatives passed a Bill on March 13 that would give TikTok’s Chinese owner ByteDance about six months to divest the US assets of the short-video app used by about 170 million Americans or face a ban.

What will happen to TikTok if the US bans the app? Who will be the potential buyers  lining up to take over the social media company? Could the ban fuel Meta's advertising dominance, and how will Google and YouTube also stand to benefit?

Pushan Dutt, Professor of Economics, INSEADweighs in.

The US House of Representatives <a href="https://www.straitstimes.com/world/united-states/house-of-representatives-passes-bill-that-could-ban-tiktok-in-the-us">passed a Bill </a>on March 13 that would give TikTok’s Chinese owner ByteDance about six months to divest the US assets of the short-video app used by about 170 million Americans or face a ban.
What will happen to TikTok if the US bans the app? Who will be the potential buyers  lining up to take over the social media company? Could the ban fuel Meta's advertising dominance, and how will Google and YouTube also stand to benefit?
<a href="https://www.insead.edu/faculty/pushan-dutt">Pushan Dutt,</a> Professor of Economics, <a href="https://www.insead.edu/">INSEAD</a> weighs in.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

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