Specialty foam, film and elastomer or elastic polymers used as insulators in electronics, cars and more. 

It may very well be under the radar, but hey, did you know that the global market for elastomeric foam is set to reach US$4.462 billion by the end of 2027, according to a report by Fortune Business Insights? That’s a compound annual growth rate of 6.8% during the forecast period of 2020 to 2027. 

So quite a bit of money in this arena. And that’s why we’re going to give you an inside look into a family-based manufacturer called Armstrong Asia, which started in 1974 and has since opened 16 factories in 7 countries.

The company serves mainly American, European and Japanese OEM customers in the consumer electronics, automotive, data storage and consumer goods industries with big names including Mercedez Benz, Sony and Panasonic on their client list. 

But what are the challenges and opportunities in the manufacturing sector amid rising business costs? What are the trends ahead for the company and how is it positioning itself for the future? 

On Under the Radar, Drive Time’s finance presenter Chua Tian Tian sat down with Phyllis Ong, Group Chief Executive Officer at Armstrong Asia for more.