Singapore’s pet market is booming, but behind the wagging tails and adorable puppy pics, there’s a deeper conversation happening about ethics, transparency, and health.

PupUp is a startup looking to tackle the often murky world of puppy sourcing with heart, tech, and a strong sense of responsibility.

PupUp connects families directly with ethical breeders abroad, ensuring transparency, strict health standards, and a full support system that lasts long after the puppy arrives.

On The Right Business, Hongbin Jeong speaks with Megan Tan, CEO and Founder, PupUp to find out more. 

Singapore&rsquo;s pet market is booming, but behind the wagging tails and adorable puppy pics, there&rsquo;s a deeper conversation happening about ethics, transparency, and health.
PupUp is a startup looking to tackle the often murky world of puppy sourcing with heart, tech, and a strong sense of responsibility.
PupUp connects families directly with ethical breeders abroad, ensuring transparency, strict health standards, and a full support system that lasts long after the puppy arrives.
On The Right Business, Hongbin Jeong speaks with Megan Tan, CEO and Founder, PupUp to find out more.&nbsp;

Your evening guide to the day's most important topics — navigate the key events in politics, business, markets, wealth management, and top investment opportunities. Keeps you informed and ahead of the curve, daily.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

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