Singapore’s pet market is booming, but behind the wagging tails and adorable puppy pics, there’s a deeper conversation happening about ethics, transparency, and health.

PupUp is a startup looking to tackle the often murky world of puppy sourcing with heart, tech, and a strong sense of responsibility.

PupUp connects families directly with ethical breeders abroad, ensuring transparency, strict health standards, and a full support system that lasts long after the puppy arrives.

On The Right Business, Hongbin Jeong speaks with Megan Tan, CEO and Founder, PupUp to find out more. 

Singapore&rsquo;s pet market is booming, but behind the wagging tails and adorable puppy pics, there&rsquo;s a deeper conversation happening about ethics, transparency, and health.
PupUp is a startup looking to tackle the often murky world of puppy sourcing with heart, tech, and a strong sense of responsibility.
PupUp connects families directly with ethical breeders abroad, ensuring transparency, strict health standards, and a full support system that lasts long after the puppy arrives.
On The Right Business, Hongbin Jeong speaks with Megan Tan, CEO and Founder, PupUp to find out more.&nbsp;

Your Way Home with Hongbin Jeong is your 4–8pm drive companion,

Your Way Home with Hongbin Jeong is your 4–8pm drive companion, guiding you through the day’s biggest headlines, trending conversations and the issues shaping Singapore and the world.

From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what’s happening — with clarity, context and a touch of personality.

Whether you’re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected — all the way home.

And she closes the day with a song that says it all.

Your Way Home with Hongbin Jeong is your 4&ndash;8pm drive companion, guiding you through the day&rsquo;s biggest headlines, trending conversations and the issues shaping Singapore and the world.
From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what&rsquo;s happening &mdash; with clarity, context and a touch of personality.
Whether you&rsquo;re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected &mdash; all the way home.
And she closes the day with a song that says it all.