Nicholas Cheng founded VideoPulse, a creative studio built for tech companies that helps turn complex products into clear, story-led videos. What started as a passion for visual storytelling has grown into a system trusted by global teams at DocuSign, Samsung, HP, and YC startups.

He also leads Tracework.ai, a GenAI-powered workflow platform backed by Microsoft GenAI and NUS Enterprise. Tracework helps teams capture their expertise and transform repetitive know-how into scalable, easy-to-follow guides.

At the intersection of storytelling, design, and AI, Nicholas is rethinking how technology teams communicate, turning ideas into stories and knowledge into systems that actually work.

On The Right Business, Hongbin Jeong spoke to Nicholas Cheng, Founder of VideoPulse and Tracework.ai, to find out more.

Nicholas Cheng founded VideoPulse, a creative studio built for tech companies that helps turn complex products into clear, story-led videos. What started as a passion for visual storytelling has grown into a system trusted by global teams at DocuSign, Samsung, HP, and YC startups.
He also leads Tracework.ai, a GenAI-powered workflow platform backed by Microsoft GenAI and NUS Enterprise. Tracework helps teams capture their expertise and transform repetitive know-how into scalable, easy-to-follow guides.
At the intersection of storytelling, design, and AI, Nicholas is rethinking how technology teams communicate, turning ideas into stories and knowledge into systems that actually work.
On The Right Business, Hongbin Jeong spoke to Nicholas Cheng, Founder of VideoPulse and <a href="http://tracework.ai">Tracework.ai</a>, to find out more.

Your Way Home with Hongbin Jeong is your 4–8pm drive companion,

Your Way Home with Hongbin Jeong is your 4–8pm drive companion, guiding you through the day’s biggest headlines, trending conversations and the issues shaping Singapore and the world.

From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what’s happening — with clarity, context and a touch of personality.

Whether you’re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected — all the way home.

And she closes the day with a song that says it all.

Your Way Home with Hongbin Jeong is your 4&ndash;8pm drive companion, guiding you through the day&rsquo;s biggest headlines, trending conversations and the issues shaping Singapore and the world.
From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what&rsquo;s happening &mdash; with clarity, context and a touch of personality.
Whether you&rsquo;re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected &mdash; all the way home.
And she closes the day with a song that says it all.