Sustainability in tech often feels like just another buzzword. But what does real, long-term change look like in a world that replaces phones every two years?

That’s the challenge Mahir Hamid and his team at Cinch are tackling. As Asia’s largest device-as-a-service platform, Cinch is rethinking how we use and reuse tech, working with brands like Samsung to offer phone subscriptions with perks like upgrades and damage protection.

On The Right Business, Hongbin Jeong speaks with Mahir Hamid, CEO and Co-founder, Cinch, to find out what it really means to build sustainable tech, Singapore’s growing e-waste issue, and why device ownership might be on the way out.

Sustainability in tech often feels like just another buzzword. But what does real, long-term change look like in a world that replaces phones every two years?
That&rsquo;s the challenge Mahir Hamid and his team at Cinch are tackling. As Asia&rsquo;s largest device-as-a-service platform, Cinch is rethinking how we use and reuse tech, working with brands like Samsung to offer phone subscriptions with perks like upgrades and damage protection.
On The Right Business, Hongbin Jeong speaks with Mahir Hamid, CEO and Co-founder, Cinch, to find out what it really means to build sustainable tech, Singapore&rsquo;s growing e-waste issue, and why device ownership might be on the way out.

Your Way Home with Hongbin Jeong is your 4–8pm drive companion,

Your Way Home with Hongbin Jeong is your 4–8pm drive companion, guiding you through the day’s biggest headlines, trending conversations and the issues shaping Singapore and the world.

From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what’s happening — with clarity, context and a touch of personality.

Whether you’re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected — all the way home.

And she closes the day with a song that says it all.

Your Way Home with Hongbin Jeong is your 4&ndash;8pm drive companion, guiding you through the day&rsquo;s biggest headlines, trending conversations and the issues shaping Singapore and the world.
From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what&rsquo;s happening &mdash; with clarity, context and a touch of personality.
Whether you&rsquo;re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected &mdash; all the way home.
And she closes the day with a song that says it all.