Reforged Labs is a gaming-focused AI company that helps mobile game studios understand and improve their advertising performance.

After evolving from in-game content generation to video ad creation, the company now builds creative intelligence tools that analyze gaming ads across networks, identify emerging trends, and produce data-driven creative briefs.

With Boa, their AI research tool powered by proprietary datasets and multiple state-of-the-art language models, Reforged Labs enables marketers to make smarter creative decisions, uncover audience insights, and optimize return on ad spend.

On Right Business, Hongbin Jeong speaks to Robert Huynh, Co-Founder & CEO, Reforged Labs, to find out more.

 

Reforged Labs is a gaming-focused AI company that helps mobile game studios understand and improve their advertising performance.
After evolving from in-game content generation to video ad creation, the company now builds creative intelligence tools that analyze gaming ads across networks, identify emerging trends, and produce data-driven creative briefs.
With Boa, their AI research tool powered by proprietary datasets and multiple state-of-the-art language models, Reforged Labs enables marketers to make smarter creative decisions, uncover audience insights, and optimize return on ad spend.
On Right Business, Hongbin Jeong speaks to Robert Huynh, Co-Founder &amp; CEO, Reforged Labs, to find out more.
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Your Way Home with Hongbin Jeong is your 4–8pm drive companion,

Your Way Home with Hongbin Jeong is your 4–8pm drive companion, guiding you through the day’s biggest headlines, trending conversations and the issues shaping Singapore and the world.

From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what’s happening — with clarity, context and a touch of personality.

Whether you’re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected — all the way home.

And she closes the day with a song that says it all.

Your Way Home with Hongbin Jeong is your 4&ndash;8pm drive companion, guiding you through the day&rsquo;s biggest headlines, trending conversations and the issues shaping Singapore and the world.
From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what&rsquo;s happening &mdash; with clarity, context and a touch of personality.
Whether you&rsquo;re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected &mdash; all the way home.
And she closes the day with a song that says it all.