Urban aerial mobility vehicles, or flying cars to the man in the street, has become increasingly in the spotlight these days. While the market is still nascent, some venture capitalists are already putting their money into the industry, which was valued at US$2.7 billion according to some sources.
But how do startups overcome regulatory hurdles to develop vehicles that can be used by a wide range of customers? What is their market positioning and pricing strategy? Just how much money is up for grabs for them to take the risk to venture into the urban aerial mobility market?
On Market View today, Prime Time's finance presenter Chua Tian Tian speaks to Dr. Neo Kok Beng, CEO & Founder of NEO Aeronautics to find out more.
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