68% of Singaporeans are actively investing, with many of them looking for new and exciting alternative assets to get in on.

From gold to classic cars, alternative assets have skyrocketed in popularity with investors. However, when it comes to fascinating alternatives with seriously untapped potential, why not choose one that ages like a fine whisky? That’s why in recent years, whisky has become one of the most popular alternative assets to invest in. 

What should investors take note of before investing in this alternative asset? Prime Time's Bharati Jagdish finds out from Simon Aron, Founder & Managing Director of Cask Trade.