Money Matters with Hongbin Jeong and Chua Tian Tian (4pm - 7pm)Money Matters with Hongbin Jeong and Chua Tian Tian (4pm - 7pm)

In the Spotlight: The power of brand strength

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Brand strength encompasses factors such as customer loyalty, brand recognition, and market share. It also indicates how well a brand is known and trusted by customers. Measuring brand strength on a regular basis is vital to planning strategies to grow the company. Depending on the size or type of company, however, what to focus on when measuring brand strength can differ.

We speak to Uri Snyder, Senior Vice President, APAC, Similarweb more about this.

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Money Matters with Hongbin Jeong and Chua Tian Tian (4pm - 7pm)

Money Matters is your guide to navigating the day's most important topics, from politics and current 
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