From $10 in the bank account and up to one’s ears in debt to S$1 million in revenue in 4 four years - this is the story behind Uncle DiDi - famous for their unique Popcorn & Cotton Candy flavours. What was the secret behind their success? In the Spotlight on Prime Time, Bharati Jagdish speaks with one of the co-founders Caleb Li of Uncle DiDi to find out more.

Produced and edited by Anthea Ng (nganthea@sph.com.sg)

Highlights from the conversation:

01:20: The inspiration behind the name Uncle DiDi

02:20: Taking the leap to start a snack business without any experience in the F&B industry

06:20: How Uncle Didi embarked on its growth to be a million dollar business

08:26: Impact of inflation and disruptions in the supply chain worldwide on the business

13:57: Next step in evolving the business locally 

From $10 in the bank account and up to one’s ears in debt to S$1 million in revenue in 4 four years - this is the story behind Uncle DiDi - famous for their unique Popcorn &amp; Cotton Candy flavours. What was the secret behind their success? In the Spotlight on Prime Time, Bharati Jagdish speaks with one of the co-founders Caleb Li of Uncle DiDi to find out more.
Produced and edited by Anthea Ng (<a href="mailto:nganthea@sph.com.sg">nganthea@sph.com.sg</a>)
Highlights from the conversation:
01:20: The inspiration behind the name Uncle DiDi
02:20: Taking the leap to start a snack business without any experience in the F&amp;B industry
06:20: How Uncle Didi embarked on its growth to be a million dollar business
08:26: Impact of inflation and disruptions in the supply chain worldwide on the business
13:57: Next step in evolving the business locally

Your Way Home with Hongbin Jeong is your 4–8pm drive companion,

Your Way Home with Hongbin Jeong is your 4–8pm drive companion, guiding you through the day’s biggest headlines, trending conversations and the issues shaping Singapore and the world.

From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what’s happening — with clarity, context and a touch of personality.

Whether you’re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected — all the way home.

And she closes the day with a song that says it all.

Your Way Home with Hongbin Jeong is your 4&ndash;8pm drive companion, guiding you through the day&rsquo;s biggest headlines, trending conversations and the issues shaping Singapore and the world.
From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what&rsquo;s happening &mdash; with clarity, context and a touch of personality.
Whether you&rsquo;re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected &mdash; all the way home.
And she closes the day with a song that says it all.