You’ve probably heard the buzz: Livestream shopping is the future of e-commerce.

Livestream shopping is a trend where hosts showcase and sell products live to an online audience, combining the thrill of shopping with the immediacy of live entertainment.

But what’s all the hype really about? And is it just another trend or the new way to make serious money online?

On Culture Club, Hongbin Jeong and Roshan Gidwani speaks to Kenneth Tan, Co-founder and CEO of BeLive Technology, to share about the live-selling craze.

You’ve probably heard the buzz: Livestream shopping is the future of e-commerce.
Livestream shopping is a trend where hosts showcase and sell products live to an online audience, combining the thrill of shopping with the immediacy of live entertainment.
But what’s all the hype really about? And is it just another trend or the new way to make serious money online?
On Culture Club, Hongbin Jeong and Roshan Gidwani speaks to Kenneth Tan, Co-founder and CEO of BeLive Technology, to share about the live-selling craze.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

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