Zwift is an online cycling game and training program that enables users to ride, train and compete in a virtual world. Their participation in the Olympic Esports Week 2023 displayed how popular this type of gaming can be. Through continued advertising to encourage participation and developing partnerships with other brand they hope to grow the popularity of the game to become a game changer in the Esports industry.

We speak to Wesley Sulzberger, Senior Manager, Global Product Marketing and Country Management, AUS & NZ, Zwift more about this.

Zwift is an online cycling game and training program that enables users to ride, train and compete in a virtual world. Their participation in the Olympic Esports Week 2023 displayed how popular this type of gaming can be. Through continued advertising to encourage participation and developing partnerships with other brand they hope to grow the popularity of the game to become a game changer in the Esports industry.
We speak to Wesley Sulzberger, Senior Manager, Global Product Marketing and Country Management, AUS &amp; NZ, Zwift more about this.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

Money Matters is your guide to navigating the day's most important topics, from politics and current affairs to wealth management and trending issues. Every evening, the team delivers insightful discussions on business news, market movements, and the latest in alternative assets. Whether navigating the political landscape, understanding the economy, or uncovering emerging investment opportunities, Money Matters keeps you informed and ahead of the curve. Tune in daily to Hongbin Jeong and Chua Tian Tian from 4 pm to 7 pm on MONEY FM 89.3.

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