The Museum of Ice Cream has recently launched Singapore’s first ever official guidebook for desserts as part of Singapore Tourism Board’s SingapoReimagine Marketing Programme.

As the first ever official guidebook to desserts in Singapore, Sweet Spots will be the comprehensive dessert guide that is representative of Singapore’s diverse culinary landscape.

Pirakash T, Head of Asia Pacific for Figure8 & Museum of Ice Cream tells us more about this campaign and their experience being part of STB’s SingapoReimagine Marketing Programme.

The Museum of Ice Cream has recently launched Singapore’s first ever official guidebook for desserts as part of Singapore Tourism Board’s SingapoReimagine Marketing Programme.
As the first ever official guidebook to desserts in Singapore, Sweet Spots will be the comprehensive dessert guide that is representative of Singapore’s diverse culinary landscape.
Pirakash T, Head of Asia Pacific for Figure8 &amp; Museum of Ice Cream tells us more about this campaign and their experience being part of STB’s SingapoReimagine Marketing Programme.

Your Way Home with Hongbin Jeong is your 4–8pm drive companion,

Your Way Home with Hongbin Jeong is your 4–8pm drive companion, guiding you through the day’s biggest headlines, trending conversations and the issues shaping Singapore and the world.

From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what’s happening — with clarity, context and a touch of personality.

Whether you’re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected — all the way home.

And she closes the day with a song that says it all.

Your Way Home with Hongbin Jeong is your 4&ndash;8pm drive companion, guiding you through the day&rsquo;s biggest headlines, trending conversations and the issues shaping Singapore and the world.
From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what&rsquo;s happening &mdash; with clarity, context and a touch of personality.
Whether you&rsquo;re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected &mdash; all the way home.
And she closes the day with a song that says it all.