Generations ago, the only option people really had for shopping was to buy local. But as the world becomes ‘smaller’, international brands are more easily available. But buying locally is touted as the best way to be environmentally friendly while supporting local communities at the same time. 

Ivan Cheong, Chief of Business, Co-Founder, FATfreq shares with us how ‘being local’ has been an advantage for them. 

Generations ago, the only option people really had for shopping was to buy local. But as the world becomes ‘smaller’, international brands are more easily available. But buying locally is touted as the best way to be environmentally friendly while supporting local communities at the same time.  Ivan Cheong, Chief of Business, Co-Founder, FATfreq shares with us how ‘being local’ has been an advantage for them.

Your Way Home with Hongbin Jeong is your 4–8pm drive companion,

Your Way Home with Hongbin Jeong is your 4–8pm drive companion, guiding you through the day’s biggest headlines, trending conversations and the issues shaping Singapore and the world.

From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what’s happening — with clarity, context and a touch of personality.

Whether you’re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected — all the way home.

And she closes the day with a song that says it all.

Your Way Home with Hongbin Jeong is your 4&ndash;8pm drive companion, guiding you through the day&rsquo;s biggest headlines, trending conversations and the issues shaping Singapore and the world.
From news and current affairs to lifestyle insights and generational perspectives, the show helps you make sense of what&rsquo;s happening &mdash; with clarity, context and a touch of personality.
Whether you&rsquo;re catching up after a long day or tuning in on the move, Your Way Home keeps you informed, engaged and connected &mdash; all the way home.
And she closes the day with a song that says it all.