Influence in Singapore’s social media landscape is evolving. Today, it’s no longer just about viral posts or massive follower counts. New data from Meltwater shows how Singapore’s creator landscape is evolving, and how influence itself may be changing in a crowded digital environment.

On Industry Insight, Lynlee Foo speaks to Ram Bojeesh, Country Manager, Southeast Asia and India at Meltwater to find out what this shift tells us about the future of the creator economy here in Singapore.

Influence in Singapore&rsquo;s social media landscape is evolving. Today, it&rsquo;s no longer just about viral posts or massive follower counts. New data from Meltwater shows how Singapore&rsquo;s creator landscape is evolving, and how influence itself may be changing in a crowded digital environment.
On Industry Insight, Lynlee Foo speaks to Ram Bojeesh, Country Manager, Southeast Asia and India at Meltwater to find out what this shift tells us about the future of the creator economy here in Singapore.

Take a step back, refocus, and Reset with Lynlee.

Take a step back, refocus, and Reset with Lynlee.

Airing weekdays from 1pm to 4pm, the show brings clarity to the stories shaping Singapore and the world — from current affairs and global developments to business trends and industry shifts. Through insightful conversations and fresh perspectives, Lynlee explores what’s driving the headlines and where things are heading next.

Featuring segments like Viewpoint, Industry Insight and Suite Talk, Reset goes beyond the noise to offer thoughtful analysis, real-world context and ideas that help you recalibrate for the rest of your day.

Take a step back, refocus, and Reset with Lynlee.
Airing weekdays from 1pm to 4pm, the show brings clarity to the stories shaping Singapore and the world &mdash; from current affairs and global developments to business trends and industry shifts. Through insightful conversations and fresh perspectives, Lynlee explores what&rsquo;s driving the headlines and where things are heading next.
Featuring segments like Viewpoint, Industry Insight and Suite Talk, Reset goes beyond the noise to offer thoughtful analysis, real-world context and ideas that help you recalibrate for the rest of your day.