From Lady Gaga’s concert to Coldplay’s Man In The Moon music video, Singapore has been making more appearances on the global pop-culture stage. As cities across Asia race to define the region’s cultural identity, Singapore is making a high-stakes play: to turn borrowed star power into lasting cultural capital.

On Industry Insight, Lynlee Foo speaks to Kenneth Lim, Assistant Chief Executive for the Marketing Group at Singapore Tourism Board (STB) to find out how can Singapore stand out in a crowded regional race, and make these cultural flashpoints count for the long term.

From Lady Gaga&rsquo;s concert to Coldplay&rsquo;s Man In The Moon music video, Singapore has been making more appearances on the global pop-culture stage. As cities across Asia race to define the region&rsquo;s cultural identity, Singapore is making a high-stakes play: to turn borrowed star power into lasting cultural capital.
On Industry Insight, Lynlee Foo speaks to Kenneth Lim, Assistant Chief Executive for the Marketing Group at Singapore Tourism Board (STB) to find out how can Singapore stand out in a crowded regional race, and make these cultural flashpoints count for the long term.

Take a step back, refocus, and Reset with Lynlee.

Take a step back, refocus, and Reset with Lynlee.

Airing weekdays from 1pm to 4pm, the show brings clarity to the stories shaping Singapore and the world — from current affairs and global developments to business trends and industry shifts. Through insightful conversations and fresh perspectives, Lynlee explores what’s driving the headlines and where things are heading next.

Featuring segments like Viewpoint, Industry Insight and Suite Talk, Reset goes beyond the noise to offer thoughtful analysis, real-world context and ideas that help you recalibrate for the rest of your day.

Take a step back, refocus, and Reset with Lynlee.
Airing weekdays from 1pm to 4pm, the show brings clarity to the stories shaping Singapore and the world &mdash; from current affairs and global developments to business trends and industry shifts. Through insightful conversations and fresh perspectives, Lynlee explores what&rsquo;s driving the headlines and where things are heading next.
Featuring segments like Viewpoint, Industry Insight and Suite Talk, Reset goes beyond the noise to offer thoughtful analysis, real-world context and ideas that help you recalibrate for the rest of your day.