From K-pop to Hollywood, global entertainment today is built on more than just star power — it’s driven by strategy, partnerships, and cross-border connections. But behind the scenes, a Singaporean company is quietly making moves with major international collaborations, that goes beyond just traditional marketing strategies.

On Industry Insight, Lynlee Foo speaks to Harris Lim, Founder and CEO of Fast Track Entertainment to find out how brands are moving from traditional ads to a mix of celebrities, creators and experiences.

From K-pop to Hollywood, global entertainment today is built on more than just star power &mdash; it&rsquo;s driven by strategy, partnerships, and cross-border connections. But behind the scenes, a Singaporean company is quietly making moves with major international collaborations, that goes beyond just traditional marketing strategies.
On Industry Insight, Lynlee Foo speaks to Harris Lim, Founder and CEO of Fast Track Entertainment to find out how brands are moving from traditional ads to a mix of celebrities, creators and experiences.

Take a step back, refocus, and Reset with Lynlee.

Take a step back, refocus, and Reset with Lynlee.

Airing weekdays from 1pm to 4pm, the show brings clarity to the stories shaping Singapore and the world — from current affairs and global developments to business trends and industry shifts. Through insightful conversations and fresh perspectives, Lynlee explores what’s driving the headlines and where things are heading next.

Featuring segments like Viewpoint, Industry Insight and Suite Talk, Reset goes beyond the noise to offer thoughtful analysis, real-world context and ideas that help you recalibrate for the rest of your day.

Take a step back, refocus, and Reset with Lynlee.
Airing weekdays from 1pm to 4pm, the show brings clarity to the stories shaping Singapore and the world &mdash; from current affairs and global developments to business trends and industry shifts. Through insightful conversations and fresh perspectives, Lynlee explores what&rsquo;s driving the headlines and where things are heading next.
Featuring segments like Viewpoint, Industry Insight and Suite Talk, Reset goes beyond the noise to offer thoughtful analysis, real-world context and ideas that help you recalibrate for the rest of your day.